The baby boom generation is inching closer to retirement and senior status. They aren’t quietly riding into the sunset like their parent’s did, they are active, traveling, and engaged with the world around them. They are independent. They are breaking the mold of how you are traditionally supposed to spend your retirement years, and ion doing so they are also transforming what senior living is supposed to look like.
We have enjoyed our brand development work with an innovative leader in the world of senior living. Rose Villa, and the Rose Villa Foundation have been focused on independent living as a key to achieving wellness throughout the retirement years. This fall, they broke ground on an ambitious project that is a glimpse into the future. We are excited to see the beautiful new community of pocket neighborhoods.